
About José Gaspard
José Gaspard is an SEO consultant and full-stack developer with more than 15 years of experience, based in Mexico City. He has worked with companies such as Google, Canva and PayPal. Since April 2026 he has been IT, Security & Digital Technology Manager at Basher Agency and its video production company B.CONTENT, where he runs SEO and technology, and he leads Share of Voice, AI and SEO for Warner Play Latino (Warner Bros. Games).
He studied at UPC, Universidad de Piura and Platzi, won the Oracle for Startups programme and was a keynote speaker at Warner Play Latino 2026. His specialities are technical SEO, measurement with Search Console data and visibility in ChatGPT and AI Overviews.
At Scorely he signs the analysis pieces and match previews: no-margin implied probability from the odds, tables and statistics for each match, calculated with Scorely's published methodology. Every story he signs cites at least two sources from different outlets and follows the editorial policy.
Expertise
- Implied probability from odds
- Sports data analysis
- Technical SEO
- GEO (Generative Engine Optimization)
- Search Console
- Web development
Stories signed in this edition

Analysis
Nations League
England after the October window: what Tuchel learned from four Nations League games
Three wins, 14 goals and three clean sheets. Alexander-Arnold, Hall and Scott made their case as Tuchel's England reshaped their build-up play.
José Gaspard ·

Analysis
Championship
Championship table after eight games: Swansea lead, Burnley still without a win
Swansea top the Championship on 17 points, two clear of West Ham and Middlesbrough. Burnley, Preston and Derby fill the bottom three after eight games.
José Gaspard ·

Preview
Championship
West Ham v QPR preview: Kamara row with Finland clouds Friday night Championship clash
West Ham host QPR on Friday 9 October at 8pm BST. Second plays sixth, and QPR may lose Glen Kamara after Finland's FA said the club pulled him from camp.
José Gaspard ·

Preview
Premier League
Manchester United v Tottenham preview: winless Spurs head to Old Trafford bottom of the table
Man United host Tottenham on Saturday at 5.30pm BST. Carrick's side are 12th on five points; De Zerbi's Spurs are bottom with two and no league win yet.
José Gaspard ·

Preview
Premier League
Arsenal v Leeds preview: Gyökeres back in form as champions look to bounce back
Arsenal host unbeaten Leeds on Saturday at 12.30pm BST. Gyökeres scored in all four Sweden games and Havertz is injured. Leeds are fifth on nine points.
José Gaspard ·

Analysis
Premier League
Man City verdict: rival clubs push for sanctions spread over several seasons
Premier League rivals want Man City punished for the past and the future if their appeal fails. Carragher calls for a three-to-five-year penalty.
José Gaspard ·

Preview
Premier League
Liverpool v Manchester City preview: unbeaten Reds host perfect leaders at Anfield
Liverpool host Premier League leaders Manchester City at Anfield on Sunday 11 October, 4.30pm BST. City have won all five; the Reds are unbeaten.
José Gaspard ·

Analysis
Nations League
Nations League: where England, Scotland, Wales and Northern Ireland stand before November
After four Nations League games, England are second in A3, Northern Ireland top B2, Scotland third in B1 and Wales level on 3 points in A4.
José Gaspard ·

Analysis
Premier League
Premier League table after five matchdays: City three points clear, Spurs bottom
Manchester City lead the Premier League with 15 points from five games, three ahead of Arsenal. Tottenham, Fulham and Coventry are in the bottom three.
José Gaspard ·